BREAK THE FRAME
Designing What Doesn’t Yet Exist
In a world obsessed with efficiency, Break the Frame is a creative pause button. It’s a playshop designed for curious minds who are ready to unlearn, rethink, and rebuild. Here, we don’t just talk about innovation – we practice it through story, design, and experimentation.
What Happens in the Playshop
Think of it as a creative sprint where ideas get permission to breathe, bend, and break. Through hands-on exercises, storytelling, and rapid prototyping, participants move from “What is” to “What if.”
Question the assumptions that hold your team back
Reframe challenges into creative opportunities
Translate ideas into small, testable experiments
Leave with real prototypes, clear next steps, and new energy for what’s ahead
Why It’s Different
Break the Frame isn’t a workshop filled with slides and theory.
It’s a space where design, strategy, and storytelling collide, where people rediscover how to imagine.
Expect moments of laughter, challenge, reflection, and a few creative surprises along the way.
The Storytelling Journey
Every idea needs a story that makes others believe in it.
Participants explore story design – learning how to turn insights into narratives that inspire action and alignment.
It’s where creative confidence meets communication power.
“Break the Frame. Because imagination isn’t a luxury – it’s your next advantage.”
Who Should Join
This experience is for:
Leaders who want to spark innovation within their teams
Designers and strategists seeking fresh perspectives
Professionals tired of “the way things are” and ready to explore what could be
Meet the Instructor
Lyle H. Sandler is a designer, storyteller, and anthropologist who helps organizations reimagine how people connect with ideas, data, and environments. With a background in theatre, film, and design from Hofstra University and the American Film Institute, he has led creative transformation at global firms including Aon Corporation and NCR, weaving narrative thinking into strategic design.
An author and educator, Lyle’s recent book Universal Principles of Storytelling for Designers (Rockport, 2025) explores how storytelling can inspire meaningful design and innovation. His past works and practice continue to blur the lines between art, business, and human behavior.
Learn more at lylesandler.com
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